More transparency for communication platforms: An overview of the new Swiss Platform Act
With the recently launched consultation procedure on the new Federal Act on Communication Platforms and Search Engines, the Federal Council aims to require major online platforms and search engines such as Google, Facebook, TikTok and X to ensure greater fairness, transparency and user rights. Users are to be better protected in the future—from reporting and complaint procedures to clear information requirements and greater data and advertising transparency. This is a historic step toward regulating digital infrastructure in Switzerland.